Comprehensive Guide to the New Toyota Yaris ATIV: Features, Variants, and Safety Highlights
Explore the latest Toyota Yaris ATIV with this detailed guide covering its variants, pricing, engine efficiency, safety features, and technological innovations. Designed for diverse drivers, it combines stylish design, eco-friendly performance, and advanced safety systems. Whether you're seeking affordability or premium features, the Yaris ATIV offers a range of options with modern amenities, making it a top contender in the compact sedan segment. Discover detailed insights into its handling, comfort, safety tech, and interior features to help you make an informed purchase decision today.

Comprehensive Guide to the New Toyota Yaris ATIV: Features, Variants, and Safety Highlights
In the increasingly competitive sedan market, the Toyota Yaris ATIV continues to stand out as an attractive option for car buyers seeking style, efficiency, and reliability. With its modern design, feature-rich interior, advanced safety features, and versatile variants, it appeals to a broad audience. This comprehensive review explores everything you need to know about the latest Toyota Yaris ATIV, from its powerful yet efficient engine options to its technological advancements and safety innovations. Whether you're considering a budget-friendly compact sedan or a more luxurious trim, the Yaris ATIV offers options suitable for diverse preferences and needs.
Variants and Pricing Strategies
The Toyota Yaris ATIV lineup is thoughtfully structured to cater to different financial and feature requirements. Starting with an entry-level Sport trim priced at approximately 549,000 THB, the lineup extends to the more premium models such as the Smart trim at 594,000 THB, followed by the Premium at 669,000 THB, and the top-tier Premium Luxury at 699,000 THB. Each variant offers distinct features and colour options, ensuring that potential buyers can select a model that best suits their personal style and technological preferences.
Color choices include eye-catching options such as Red Mica Metallic, Metal Stream, Attitude Black Mica, Urban Metal, Spicy Scarlet, and the elegant Platinum White Pearl. To get the most competitive deals, it is advisable to visit authorized Toyota dealerships or browse official websites by searching for "Toyota Yaris ATIV 2023" or "Toyota Yaris ATIV 2024". These sources often provide detailed information on ongoing promotions or discounts, making it easier to secure a favorable purchase deal.
Powertrain and Performance
The heart of the Yaris ATIV lies in its highly efficient inline-4 DOHC 16-valve engine equipped with Dual VVT-iE technology, reflecting Toyota’s commitment to blending performance with eco-friendliness. This engine is mated to an advanced Super CVT-i transmission with Sequential Shift capabilities, delivering 94 kW of power and 110 Nm of torque. Designed to meet the E20 fuel standard, the engine reduces emissions, supporting environmentally conscious driving. This combination ensures that drivers experience a smooth, responsive ride whether navigating city streets or cruising on the highway.
Thanks to this powertrain, the Yaris ATIV provides confident acceleration, enhanced fuel economy, and lower environmental impact—making it an excellent choice for everyday commuting and longer trips.
Handling, Comfort, and Ride Quality
The Yaris ATIV’s handling characteristics are enhanced by its well-tuned suspension system, which features MacPherson strut front suspension with stabilizer bars and a torsion beam rear suspension with coil springs and stabilizers. This setup provides a balanced combination of stability and comfort, ensuring a smooth ride across various road conditions. The inclusion of 16-inch alloy wheels adds both aesthetic appeal and functional stability, offering secure grip and control during driving.
The vehicle’s ergonomic design ensures a comfortable driving position and excellent visibility for the driver. Inside, the cabin emphasizes spaciousness and practicality, making it suitable for city driving and longer journeys alike.
Advanced Safety Technologies
Safety is a cornerstone of the Yaris ATIV’s design, with an array of modern safety features included across trims to protect passengers and enhance driving confidence. Standard safety equipment includes front, side, and curtain airbags, providing comprehensive protection in the event of a collision. Higher trim levels incorporate state-of-the-art driver assistance systems such as a panoramic view monitor, Adaptive Cruise Control (ACC) with All-Speed functionality, Blind Spot Monitor (BSM), and Rear Cross Traffic Alert (RCTA).
The vehicle is equipped with full LED headlights, which significantly improve nighttime visibility, contributing to safer driving in low-light conditions. Additional safety features like seatbelt alerts, central locking, and power door locks further enhance occupant security and prevent accidental lock-ins or unauthorized access.
Interior Design and Practical Features
The Yaris ATIV’s interior is designed with driver and passenger comfort in mind. Depending on the trim, seats are available in fabric or leather, with adjustable settings to ensure the best ergonomics for drivers of all sizes. The driver's seat is manually adjustable, but provides multiple positioning options for personalized comfort. The cabin includes a spacious trunk ideal for daily shopping, luggage, or sports gear, with foldable rear seats that increase cargo capacity when needed.
Convenience features such as power windows, a push-start ignition, heated seats, and a multifunction steering wheel provide seamless control and enhance the in-car experience. The interior layout emphasizes ease of operation, with controls intuitively positioned to minimize driver distraction.
Cutting-Edge Technology and Infotainment
Modern technology integration is a key aspect of the Yaris ATIV, featuring a 7-inch TFT multi-info display that delivers essential vehicle data, including fuel efficiency,Trip information, and safety alerts. The 9-inch infotainment touchscreen supports popular connectivity options, including Bluetooth, Apple CarPlay, Android Auto, and USB interfaces, ensuring drivers and passengers stay connected to their favorite apps and media. The user-friendly system enhances overall comfort and entertainment during journeys, whether short city drives or extended road trips.
The vehicle also offers seamless smartphone integration, voice control options, and multiple audio source functionalities, making it a truly connected and convenient car for the modern driver.